June 2014

“Pfungtionell” – a trend product launched from khdesign

Pfungstädter performes also without alcohol. The brewery has put on the market the organic drink “Pfungtionell”, developed absolutely anew with 100% of natural ingredients. On the basis of fermented barley malt as well as apple juice and grape juice the healthy trend drink gets by without any sweeteners.

The successful splits of the picture brand are also interesting: The product just for a young target group makes the modern interpretation of traditional brewery picture elements in a modern diminished figurative language attractive.